Gemalto, the leader in digital security, has fully committed itself to taking part in two key projects launched recently by the French government in its promotion of contactless technology use: the “Services Sans Contact” (Contactless Services) Industrial Plan and “French Tech”. Aix-Marseille’s official application to become a French Tech city, submitted on September 23, 2014, featured nine digital “accelerators”, including the Gemalto NFC Factory, the objective of which is to help nurture high-value start-ups, giving them an international scope, and to capitalize on the wealth of our regional ecosystem. Laurence Cohen, Gemalto’s Innovation & Partnerships Director for Contactless Technologies takes us on a guided tour of the French Tech incubator