Packaging Solution to Health Dilemma

Nadir Benouali, a drug management specialist in the US for more than 20 years, has visited hospitals all over the world. Everywhere he has been, the problem of patients’ non-adherence to their treatment programs is a recurrent theme. He comes to the conclusion that THE solution is intelligent packaging... One day, he comes across the "Young Entrepreneurs Initiatives", a program partnered by Provence Promotion: for this American of Algerian descent, this was to be the first step in a journey that would take him to France and the founding of his start-up in La Duranne near Aix-en-Provence…